I see such a lot of stuff posted online about social media, how to do it, why you should be doing it and all of that stuff. Mostly it is a lot of the same thing over and over and many times the articles are written for people who are already understand the basics of social media.
In reality many who are using social media tools don't know the basics. Yes they may have a Twitter or Facebook account but they don't necessarily understand the underlying principles of how social media fits with a website, what makes a good website and how to create a social media strategy that marries offline activities - that marketing that you do all the time offline, with social media.
So I've compiled some articles from my Actionbites blog into an ebook you can download and read at your leisure.
Enjoy!
Download here
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