Monday, April 1, 2013

Australian Top 20 Online Retailers 2013


SmartCompany has posted a list of top 20 retailers in Australia for the year so far.

"It was the year when online retailing grew up. Though the industry has had the same debate for years, the last year has seen a huge resurgence in the way companies both large and small are dealing with digital.
A decade after shutting down its original digital strategy, David Jones has come back with a vengeance. The retailer, along with department store rival Myer, has spent tens of millions of dollars in buffing up its online presence.
But it isn’t just the department stores getting their digital chops dirty. Woolworths and Wesfarmers have started giving regular updates on online sales in their financial updates. Chains like Speciality Retail and Country Road are reporting sales increases, or actual revenue figures from digital sources.
Even though Gerry Harvey may still decry the use of the internet, Harvey Norman is turning over several million dollars."
Google is getting into online sales and National Australia Bank's latest Online Retail Sales Index showed online sales grew to $13 billion over the 12 months to the end of January, up 27 per cent at a time when overall retail sales grew by just 0.4 per cent.
The gain restored the speed of internet sales growth to the peak seen in November, and marked an acceleration from December, when the pace of growth slowed to 23 per cent.
The question for you in your business, is: What are you doing to get your digital strategy working?  A connected friend on G+ today spoke of all the "many outside pressures, online, for instance" that local business owners face. Can it be he was referring to the opportunities that online sales opens for them?

To compete in the market that now exists, it is wise to face the marketplace that is, not the one that is now gone. It is not coming back. 

Download my Social Media Consulting pack 

No comments:

Post a Comment